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Can Be Search Engine Marketing Really Advantageous?

Posted by on February 5th, 2012 No Comments

Article by Jone Dirghayu

Search engine optimisation. Massive terms. Seems Essential. What exactly is it? With a lookup on the internet to the internet concise explaination search engine optimisation, you recruit a good deal of various outcomes. A number of just point out that seo may be the common time period to make positive your internet site is improved to show up among the leading rating sites over a research. Other people have more thorough using their description and also point out search engine marketing will be the saying used to explain your advertising and marketing manner of getting ready a blog to increase it’s odds of staying graded within the leading outcomes of the search engines each pertinent look for will be carried out. Several elements tend to be critical whenever refining an online site, such as written content as well as construction from the web-site’s backup as well as site structure, the actual Html page meta-tags along with the submitting method.Would it be critical? Which also is determined by that description you think and also individual preference question that will problem in order to. In the event you inquire somebody that works a small business along with expenses pertaining to google search optimisation, they are going to let you know it does not take most critical issue you’ll at any time accomplish on your site. At each and every Search engine optimisation internet site, they are going to say he is the most important Search engine optimization firm on the internet, though all of them features a different way of enhancing your web site.Should you question numerous self-appointed web marketer experts in certain from the website owner community forums, they’re going to let you know exactly the same thing, after that each will show you an additional way to get it done and they’re going to just about all differ about the most significant elements of search engine optimisation.Hence the frustration remains for your regular individual and also the Search engine optimisation firms like it doing this. If your client does not know what you might be performing, that you do not must perform a lot and state you do a good deal. Many could not work with your site over an a contingency repayment plan, a single dependent about true outcomes and gratification. A number of declare money-back assured, yet browse the terms and conditions.

These companies are depending on the undeniable fact that people who find themselves a novice to the internet and also one particular who’ve been on-line with regard to a short time don’t know exactly what look for serp marketing is actually. They already know with increased people these days arriving to the world wide web initially, his or her customers are safe. They’re able to still inform individuals which without having their own program the site may fall short.I’m not really stating just about all search engine marketing organizations tend to be rip-offs. A number of them go about doing their very best to obtain excellent search rankings for his or her clientele as well as determine what they certainly. Most of them nevertheless truly think that search engine marketing is key for you to achievement online.It isn’t really. Bed mattress that will for any declaration? I realize a great deal of web developers may don’t agree. I am aware a great deal of Search engine optimization organizations may argue. However place, search engine marketing regarding the Internet pages isn’t the most significant factor you should do to achieve success on the internet.Why don’t we breakdown a number of the items that are generally contained in the key phrase google search optimisation. Metatags are probably the items these types of authorities show you is vital. Metatags are yet lifeless. Search engines like google, specifically yahoo and google, overlook metatags for your greater degree. Getting them inside doesn’t harm anyone, however move try a search in just about any subject in addition to website design as well as search engine optimisation, and so on. and you will probably realize that When the sites on top of the particular serp’s get metatags in any respect, they generally simply have the actual explanation as well as keywords and phrases metatags. Effectively next to your skin your subject label, which usually is oftentimes known as metatag, however it is the simply metatag you might want.Search phrase Seo is one area the actual authorities will explain is incredibly crucial. A few will let you know they understand the complete amount of wording that ought to be keywords and phrases. Sure, keywords and phrases are essential. Will they understand what percent the actual search engines like yahoo may wish to examine for top final results? Zero.While composing backup for the site, you have to end up being alert to the actual keywords and phrases you want to market. Do not choose way too several key phrases and then try to improve every site of one’s web site for 25 something more important. If you undertake, and also pertinent for almost any ones. This is not expert chat, that is certainly simply outdated wise practice.Do not forget that search engines like google get website pages, not really websites. When you purchase only one or two key phrases every web site that you simply desire that will web site being seo’ed with regard to, then you can certainly boost the actual site effortlessly and also publish textual content the person should truly study.Create the sales textual content the method that you would certainly together with merely the individual planned along with creating revenue in your mind. Go rear as well as read again the actual web page. Uncover spots to include your own key phrase with out wrecking your stream anyone developed whenever you composed the written text to begin with.Right now, must you retain the services of a search engine optimization firm to accomplish this? Are you aware your products? Have you any idea how you can market the merchandise? You will want to create the words. Should you not desire to compose the words, after that work with an author. You continue to don’t require a search engine master.A few research motor marketing professionals will advise you they are able to raise your building links.

They normally use various techniques. They’ve created sites wherever installed a bunch of their customers web site back links and that means you may have back links aimed at your website. Search engines like google get in touch with these types of website link harvesting and also lower price any kind of worth they might also have previously.Individuals strategies, in addition to numerous others, are simply just techniques which for the short term operate. A lot of lookup serp optimisation organizations most maintain your newest tips as well as cutting corners. They could perhaps ensure you get the right leads to the particular short-term. However what goes on in the event the search engines like google get on the key? I am just happy an individual requested. That they end allowing in which strategy or even secret operate. They could also come down on sites in which tried it. These people punish a person, the consumer, certainly not the various search engines seo pro that employed the key as well as incurred an individual correctly.Every time one of them firms lets you know it’s got “inside information”, “ex-search motor firm employees”, “guaranteed search results placement”, confirmed top ten placement”, or perhaps “secret methods”, a new sore point comes upwards throughout your brain straight away.Should you begin an enterprise traditional, being a cafe or even a keep, you are aware that apart from the cash you’ll need to set up, you will probably must function to really make it a hit. Select diverse once you start a company on the web. You must just work at this, if you need to become successful.When seo isn’t it is essential you’re able to do to get effective, what’s? Once again, I am happy anyone requested. Marketing. Usually do not hinge only upon becoming discovered by the various search engines. Search engines like yahoo are usually unpredictable critters and what’s the current #1 could be future #100 simply because they will chose to alter the method they offer importance in order to sites. Regularly running after this kind of aspiration can be a not worth an effort.There are many options for visitors on the market. Can you favour One thousand visits from the google search for starters regarding your current modest search phrases or even possess Hundred visitors via somebody that go through a write-up anyone published and also located your site given that they enjoyed everything you were required to point out?In the event you find the 1000 strikes, you aren’t getting this however. Away from in which A thousand strikes you could possibly change Only two of which directly into product sales. Out of your A hundred, you can find up to 20-25 people that need it within you. Transformation rates are more valuable when compared with the number of visits you’re able to your internet site.Create content articles regarding your site, regarding your goods, concerning appropriate subject areas to be able to your service you would like to offer. Deliver or even publish individuals posts for you to writing and submitting articles web sites offering totally free written content in order to site owners. You could possibly create 1 report just like the one particular We are producing currently and possess A hundred site owners desire to use it articles for site. That could suggest there’s abruptly One hundred various other internet sites about subjects linked to your products or services that will right now include a hyperlink to your website. (start to see the footer beneath is made up of hyperlinks in order to our internet site which is being integrated if this write-up can be published.)In which raises your current

Posted in SEO

Search Engine Optimization Glossary

Posted by on February 4th, 2012 No Comments

Article by Anton Cheranev

Algorithm. A set of rules that a search engine uses to rank the pages contained within its index in response to a particular query. No search engine reveals exactly how its algorithm works, to protect itself both from competitors and from those who wish to spam the search engine.

Back links. These are links to a website from external sources, including other web pages, directories, and advertising.

Banned. When pages are removed from a search engine’s index because the search engine has deemed them to be spamming, or violating one of the search engine’s other rules.

Click-through rate. How many people clicked on a link, as a percentage of the total number of people that saw the link.

Cloaking. The act of serving content to search engine spiders that is different to what normal visitors would see. Search engines will ban you if they find you doing this.

Contextual links. Contextual links are displayed on web pages when the content on the page indicates to an ad server that the page is a good match for specific keywords or phrases.

Conversion rate. The percentage of visitors to a website who buy something.

Cost per click (CPC). A system where an advertiser pays an agreed amount for each click someone makes on a link leading to their website.

Cost per mille (CPM). A system where an advertiser pays an agreed amount for the number of times an ad is seen, regardless of how many people actually click through. The ‘mille’ refers to one thousand viewings of the ad.

Crawler. A component of a search engine that gathers listings by automatically ‘crawling’ the web, following links to understand how pages are connected.

De-listing. This is when pages are removed from a search engine’s index, usually because they haven’t been updated for a long time.

Directories. A type of search engine where listings are gathered by humans, rather than by automated web crawlers.

Doorway page. A web page created in the hope of improving another page’s ranking in a search engine’s listings. Doorway pages don’t give much information to the people viewing them.

Graphical inventory. Banners and other ads that appear depending on the keywords a page contains. This includes pop-ups, browser toolbars and rich media.

Index. The collection of information a search engine has that searchers can query.

Landing page. The web page that a visitor reaches after clicking your search engine listing.

Link popularity. A count of how ‘popular’ a page is based on the number of other pages that link to it.

Link. A link is text that you can click on to go to another website, or another page on the same website.

Listings. The information that appears on a search engine’s results page in response to a search.

Meta-search engine. A search engine that returns listings from two or more other search engines, instead of using its own index.

Meta tags. Tags placed in a web page’s code that pass information to search engine crawlers, browser software and some other applications.

Meta description tag. This meta tag allows pages to provide descriptions to search engines.

Meta keywords tag. Allows authors to add text to a page to help with the search engine ranking process.

Meta robots tag. Allows page authors to keep some web pages from being indexed by search engines. Similar to a robots.txt file.

Natural listings. The listings that search engines do not sell. Instead, sites appear solely because a search engine believes it is important for them to be included, regardless of payment. Note that paid inclusion listings are still treated as natural listings by many search engines.

Outbound links. Links on one website that lead to other websites.

Paid inclusion. An advertising program where pages are guaranteed to be spidered and included in a search engine’s index in exchange for payment.

PPC. Pay-per-click – means the same as cost per click (CPC).

Paid listings. Listings that search engines sell to advertisers, usually through paid placement or paid inclusion programs.

Pay-for-performance. A term popularized by some search engines as a synonym for pay-per-click. It stresses to advertisers that they are only paying for ads that “perform” in terms of delivering traffic, as opposed to CPM-based ads, where ads cost money even if no-one clicks on them.

Paid placement. An advertising program where listings appear in response to particular search terms, with higher rankings typically obtained by paying more than other advertisers.

Rank. The order in which web pages are listed in search engine results.

Reciprocal link. A ‘link exchange’ in which two sites link to each other.

Results page. The page that appears after a user enters their search terms.

Robots.txt. A file used to keep web pages from being indexed by search engines.

Search engine. A service designed to allow users to search the web, or another database of information.

Search engine marketing (SEM). Marketing a website using search engines, whether you’re improving your ranking in natural listings, purchasing paid listings or some combination of the two.

Search engine optimization (SEO). Altering a website so that it ranks higher in the search engines.

Search terms. The words a searcher enters into a search engine’s search box.

Shopping search. Shopping search engines allow shoppers to search the web for products and their prices.

Spam. Any search engine marketing method that a search engine decides is detrimental to its efforts to deliver relevant search results.

Spider. See crawler.

Submission. The act of sending a URL to a search engine, for inclusion in its index.

XML feeds. A process in which information about a page is fed to the index without using a crawler, for example using RSS.

The best advice is to follow a good search engine promotion system. Keep track of when you submit your sites and how soon they’re indexed — checking once a week is sufficient.

Ranking systems can be confusing and there are often complex factors involved, but you do not need to be an expert in the field to achieve top results. Take a chance – after all, you have nothing to lose.

Many thanks to Danny Sullivan, Kevin Lee, Ikonya Nginyo, and all the other volunteers who contributed.

Anton Cheranev Has Created An Ultimate SEO Spy Software That Will Help You To Investigate Your Competitors’ Websites & Reveal All Necessary Information To Dominate Over Them! More Info Here ==> http://www.TheSeoDetective.com










Posted in SEO

Viral Search Traffic – Search Engine Traffic At No Cost

Posted by on January 29th, 2012 No Comments

Article by Bob Gill

An innovative approach to driving traffic to your website is claimed by viralsearchtraffic.com – and the claim is legitimate. You sign up for a free account, create your advertisement and it displays on the first page of search results while other people are searching. It’s certainly a new concept that nobody else has used before and it’s taking the Internet by storm.

People like freebies, and the best part of this program is that it is indeed free. There is no payment to place your site on the first page of search results; you only spend ‘credits’ that you have accumulated.

Although the site if free for users, a Gold account is available for a generous small fee. This facility offers an in-depth tracking system related to your stats and downline, and the credits and other benefits that can be bestowed freely simply through being a Gold member.

How does it all work?

First you are provided with two special links: Your special “cocoSearch link and your special ‘ViralSearchTraffic.com” link.

The cocoSearch link is used to replace whatever you were using before to search the web. You can get your family and friends to use this link when searching online so that you gain credits. They will soon realize just how quick and powerful it is to use the cocoSearch link. If you and your friends set your browser home page to use this link, you’ll earn credits when they search.

If you refer people to ViralSearchTraffic.com through your special link, you’ll earn credits when they search and on the people they bring in – down to 5 levels deep. You can imagine, then, through the huge number of credits it’s possible to gain, just what traffic you could attract to your site.

As you can see, this system will get you onto the first page of search engine results in no time – and it’s all for free! Here you have a breakthrough technology for putting your website in front of thousands of hungry buyers instantly.

Check it out now: http://www.viralsearchtraffic.com/misty2000

Bob Gill is an online entrepreneur, having been online some 10 years now. His interests include Internet marketing and article writing.










Posted in SEO

Wool Rug Search, a search engine dedicated to wool rugs launches

Posted by on January 17th, 2012 No Comments

Article by Seraphina Bella

http://www.woolrugsearch.com is an online search engine for searching Persian wool rugs. We keep collecting and updating all product information about wool rugs from the internet and have organized it by various categories. All the information presented at the website is for your easy choosing of Persian wool rugs. Come and experience unique selection experience; step in and get a wool rug just for you.










Posted in SEO

Search Engine Optimizers Search Engine Optimization Proposal

Posted by on January 9th, 2012 No Comments

Search engine optimization is a process that elevates a website in the results of search through a certain search engine. This is done by altering the keywords or HTML codes in a website to make it match what the search engine is looking for. There are several search engine optimizers that can improve the ranking of a website.

Site analysis is one of the first search engine optimizers put to use. This is done to see what steps need to be taken to improve its ranking in the search engine results. Some of the areas that are analyzed are common everyday things like layout, font, design, colors and background. Others are more technical like the links, meta-tags, HTML codes, browser compatibility, website load times and site statistics. Keyword research is a big part of search engine optimizations.

It is the keywords that have the biggest impact on where a website will show up on a search engine. The right keyword will have a big impact on search engine optimization and is one of the best optimizers that can be used toward reaching that goal.

Copywriting is an often-overlooked aspect. Developers are often focused on the keywords and coding that works internally in a search engine to find a website. They often overlook the basic concepts of ease of use and design that get a user to come back to the website. Also, the more that the same keywords are used in the development of the site, the higher it will appear in a search result.

Another search engine optimization method is to improve the website load time. Search engines will push websites that take too long to load further down on the results listing, even if they match the keywords and other code requirements. Website creators also need to consider the compatibility between the website and the different browsers that are available today. The more universally compatible a site is, the more likely it is to be viewed by more people.

 

Visit http://www.affordableseosuccess.com for more information regarding why this company is one of the premiere search engine optimizers. Contact AffordableSEOsuccess today for your no obligation search engine optimization proposal by calling 717.742.0674

Posted in SEO

Internet Marketing Company Announces an Increase in the Search for Keyword “Top SEO Companies”

Posted by on December 26th, 2011 No Comments

Los Angeles, CA (PRWEB) December 25, 2011

Internet Marketing Company, an experienced leader in search engine internet marketing, announced today an increase in the search for the keyword “Top SEO Companies.” The search engine marketing firm keeps track of searchable keywords related to the site, and this term has had a 20% increase in searches in the last two months. This has, in turn, showed an increase in clients who are looking to find affordable marketing for their websites. The company is involved in search engine internet marketing, search engine marketing, and online marketing services. The search engine optimization specialists of Internet Marketing Company deliver measurable results and maximum return on investment (ROI).

SEO, or search engine optimization, is the process of making a website appear higher in the search results of online search engines without paying for it. The easier it is for people to find a website through search engines, the more chance that they will visit the website. Internet Marketing Company knows what the search engines are looking for, and will optimize the website so that it will appear higher in the search results

“We are eager to get new customers, and will keep marketing to help them find us on the web,” said Russell Rabichev, Marketing Director of the Internet Marketing Company.

Internet Marketing Company delivers effective and cost-effective SEO services that help companies compete and attract new customers driven by listings among the top search engine results. Our professionals have the expertise and experience to enhance exposure of a business on major search engines. And the better a brand?s exposure, the better the company?s message can reach the customers and prospects who rely on search engines every day to research, find and buy new products and services. With SEO from Internet Marketing Company, a brand will see results?fast, easy and guaranteed!

Fore more information, please contact http://www.internetmarketingcompany.biz

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Posted in SEO

Tips When Searching for Search Engine Optimization Services

Posted by on December 16th, 2011 No Comments

Article by Shourya Ray Chaudhuri

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Posted in SEO

how to get your website on google,how to get your website on google search, organic search engine rankings

Posted by on December 8th, 2011 No Comments

Article by Harry Bond

Back to the linksHow to find these links then? Steer clear of purchasing them and avoid making too several – it looks untrue and the search engines can punish you for it. If you currently run a blog that is well-known with the search engines then a point out there can aid, else inquire blog proprietors if you can create guest posts for their weblogs which will website link to your web site. Just 1 good website link is all that it requires to be detailed in a day or two.So forget the Include URL varieties – just get a couple of good links from on theme weblogs and the lookup engines will quickly be loving your website and its special material!Right now the query was asked: I have a internet site and I have uploaded contents in my internet site. It was crawled by Google. I want to index my property page. Can you give me suggestion how to get a website on Google?The initial action in our “how to get your internet site on Google” journey is check to see if your website is already indexed by Google and if so which pages. Getting indexed by Google and “ranked” by Google are two completely separate problems, for that reason I will take a moment to explain each and then some methods to accomplish the aim.Is your web site indexed by Google? Becoming indexed in a lookup engine is absolutely nothing more than an acknowledgement that your website exists in the eyes of your favorite investigation engine. Getting indexed is a investigation engines bodily recognition of your internet site on the Globe Wide World wide web. Getting your web site indexed does not indicate that you will have your website ranked for any of your picked research terms or key phrases.The very first stage in our journey is to confirm regardless of whether or not your site is indexed. This is a simple method which I will walk you by means of for sake of teaching I will concentrate on Google, even though these measures can be carried out in any investigation engine.Log onto Google.com and sort the adhering to into the research box…website:yoursite.com (adjust yoursite.com to YOUR homepage URL).This step will tell you how a lot of pages Google has in its index. You can perform this exact same motion for Yahoo.com, Bing.com, or any other search engine you would like to check out.After doing this first step you will have confirmed the following your web site is either indexed in the search engine you checked or it’s not. If you discover you have some or all of your pages indexed comply with the up coming measures to check out your keyword rankings. If you uncover your web site is not indexed stick to the actions to under to complete this activity.A few measures to finding your web site indexed in Google:one. Produce a Google webmaster account and submit an XML sitemap to Google. Visit the adhering to internet site and follow the recommendations…xml-sitemaps.com/two. Submit your site to tagzbook.com/3. Generate a Google analytics account and add the Google monitoring code to your site.Once your site is indexed in Google the subsequent significant hurdle is to start to rank for the keywords and phrases and phrases most closely relevant to its content material.

This is is really wonderful search engine marketing video clip internet site that can help you men how to boost your lookup engin and improve your internet site traffic. Make much more dollars and get to greater google rankhow to get your website on goo, organic search engine rankings










Posted in SEO

People Search – People Search Engine Review

Posted by on December 6th, 2011 No Comments

Article by Sutikno Slamet

People searching is becoming a fast leading must have in the search category, with many different approaches to solve many problems. People search is a type of search that went from nowhere to somewhere very fast in the online industry. The people search engines are a great way to find and reconnect with family, old friends, relatives, really just about anyone. People search is a growing segment of the search market. Don’t expect the rate of it’s expansion to slow down anytime soon. The first step in performing your people search is to determine what type of information you are looking for.

Using the phone book or the white pages online is only good if you know the general where about of a person. That’s because the white pages on the Internet function just like a phone book, they require you to know the general area where a person lives and they usually are not very current with the information. Even 20 years ago, anyone with a phone book and a map could do the same thing as what we do today with a simple click on a web page, but the process would be quite a bit slower. The people search engines are similar to a phone book search, but a chance of much better and faster results. Oh, and if you have a phone number from somewhere, but you don’t know who it belongs to, you could even try a reverse lookup on these search engines.

Good people search services can include information about address history, possible aliases or associated names and even possible relatives or household members. Any kind of people search can help identify potential problems. The more in-depth searches such as a back ground check can offer even more peace of mind. If available, having a address and phone number will also be helpful in your search. New and exclusive features like these makes it even easier to find old friends because even if a person’s address may change, their date of birth always be the same. People who change addresses for whatever reasons, are still fairly easy to find.

People Search engines are different in that some offer a free service which searches a number of different databases to bring you the most accurate information. You can uncover a lot more information just by registering where other sites would charge you. The people search is an activity which is carried out in the process of finding people, organizing class reunions, ancestry tracing or establishing heirs. Besides becoming one of the hottest search type engines around, it can give you a lot of information you may be looking for when searching for a person.

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Posted in SEO

Search Engine Optimization (SEO) Glossary of Terms

Posted by on September 26th, 2011 No Comments

AdWords: The popular paid-advertising system run by Google.

AdSense: A program where a webmaster gives Google permission to display AdWords advertising on his or her site for a percentage of click-through charges.

Algorithm: An operational programming rule that determines how a search engine indexes content and displays the results to its users. Search engines use various algorithms to sort and rank documents.

Anchor Text: The text used to phrase a link. For example: Click Here – the blue text is the “anchor text”.

Back Links: The links that point to your site/page from another website.

Black Hat SEO: Any optimization tactic that causes a site to rank more highly than its content would otherwise justify, or any changes made specifically for search engines that don’t improve the user’s experience of the site. In other words, optimizations that are against search engine guidelines. If you step too far over the mark, your site may be penalized or even removed from the index.

Blacklist: Lists of search engine spammers that either search engines or vigilante users compile, which may be used to ban those spammers from search engines or to users compile, which may be used to ban those spammers from search engines or to boycott them.

Body Text: The meaty visible text content that appears in the body of a website.

Content: The information contained in a document.

Cost Per Click (CPC): The cost incurred or price paid for a click-through to your landing page.

Crawler: see Spider.

Database: A database is a storage area for information. In reference to search engines, databases are measured by the number of websites listed on that particular search engine. A database is a collection of information organized in such a way that a computer program can quickly select desired pieces of data.

Directory: Directories are very much like search engines except they often use live human editors to review and catalog websites submitted to their databases.
Domain Name: The digital address of a website as expressed in hypertext transfer protocol code, also known as the URL.

Document: A unique web-file of any type being examined by Google.

Exact Match: A type of keyword matching where the search query must be exactly the same as the advertisement keyword. This means that the term “tennis ball” will only match ads or search listings that contain the exact term “tennis ball”.

Flash: Vector graphics-based animation software that allows a web designer to embed interactive multimedia into web pages. Often used for Flash intros, games, and animation navigation.

Google Bombing: Making a page rank well for a specific search query by having multiple links point at it with the keywords in the anchor text.

Googlebot: The given name of Google’s search spider. It collects documents from the web to build a searchable index for the Google search engine.

HTML (Hypertext Markup Language): The programming language used for creation of web content and displaying it in a formatted manner.

Host Server: The computer where a website resides and is made available via the web. Generally host servers are associated with Internet Service Providers.

Hyperlinks: See Links.

Image: An image is a graphic used in a website. Not every image is a picture. Images can include photos, buttons, banners, and other non-text elements.

Impressions: The number of times your search ad is searched by users on search engines.

Index: The term describing a search engines database where it stores textual content from every web page that its spider visits.

Inlinks: See Backlinks.

Internal Links: A hypertext link that points to another page within the same website.

Keyword: A word that a search engine user will input into a search engine to find a relevant web page.
Keyword Density: The number of times a given keyword appears on a webpage.

Keyword Phrase: A search comprising of two or more keywords that a search engine user will input into a search engine to find a relevant web page.

Keyword Research: Determining the words and phrases that people will search when looking for something, then compiling them into a list for use on web pages.

Landing Page: This iss the page that appears when someone clicks on an ad or a search-engine result link. The page will usually display content that is a logical extension of the advertisement or link, and that is optimized to feature specific keywords or phrases for indexing by search engines.

Link: Text or graphics that, when clicked on, take the Internet user to another web page or document on the web. Links generally appear as coloured underlined text however they might also be triggered by images or Flash etc.
Link Building: Requesting links from webmasters of other sites for the purpose of increasing your “link popularity” and/or “Page Rank.”

Link Popularity: A measure of how many other websites link to your website.

Meta Tags: Found in the source code (or invisible background) of each web page. Meta tags are sets of instructions and/or identifiers for search engine spiders to read which describe the content that is included on your web page. Search engines use Meta Tags only in part when calculating your web site’s ultimate placement. There are two commonly used meta tags, the description and the keyword tags.
Optimization: The process of making your website or web page search engine friendly.

PageRank: A score assigned by Google (0-10) which estimates the importance of web document content and the content of all associated documents.

Pay-per-Click (PPC): A type of web advertising which allows bids for ad placements. Bids are most often measured as an amount per click-through, or each time a user visits a website, the bid amount is extracted from the bidder’s account.

Query: A keyword, or phrase inquiry submitted into a search engine.

Rankings: Order of placement of a web document or web site on search engine results pages.

Reciprocal Linking: The practice of trading links between websites.

Robot: Another name for a spider. Also referred to as ‘bots’.

Search: The act of looking for information using a search engine.

SERP: Acronym: Search Engine Results Page.

SEO: Acronym: Search Engine Optimization. The process of altering a document or website in order to improve search rankings of that document. SEO tends to focus on the organic (natural) or free listings.

SEM: Acronym: Search Engine Marketing. Where SEO tends to refer to a process performed for benefit in organic rankings, SEM tends to focus on paid aspects of search advertising.

Site Map: A set of text links used to direct human visitors or search engine spiders through the site.

Spam: Most commonly associated with the act of sending unsolicited email, but in the context of search engine optimization, spamming refers to using disreputable tactics to achieve high search engine rankings.

Spider: (Also know as a bot, robot or crawler) A tool used by search engines to view and rank websites submitted to its search engine. Spiders are electronic robots programmed and used by search engines to find web documents and record information about web documents.
Title Tag: The title appears in the bar across the very top of your search browser window, (usually the blue bar where the minimize/maximize buttons are also placed). This is also the text that appears as the header/active link on search engine results pages.

Traffic: A term measuring the number of users who visit a document or website.
URL: Acronym: Uniform Resource Locator, also known as web address / Domain Name.

Web Page: A single document contained in a traditional defined document format and found on the web.
Web Site: A collection of web pages or other content assembled to form a unique entity and housed at the same basic URL.

Web: A network of servers linked together using common protocols. The World Wide Web has become a vast repository of human information and has also provided its billions of users with the instant ability to communicate with other users via networks established using common protocols.

Written by vviprince

Posted in SEO
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