How to get your website seen

Posts Tagged ‘much’

How much money is spent on SEO each year?

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Im looking for a national/world average. I know more and more companies are expected to spend a ton but I would like some sources that tell how much is expected to be spent on SEO. Thanks guys.

Get Listed on Page One Using the Best Article Submission Sites

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Article directories have recently become very popular. There are over 600 directories on the Internet and more are appearing every day. Unfortunately, the average life of a new directory site is about three months. Within six months, over 80% of them will close their doors. I suppose it is because they were not making as much money as they hoped. Or perhaps it is because these sites are fairly time intensive, requiring an editor to review each article before it is published. It is probably a combination of these two factors.

For that reason, it is important to submit your articles to the best article submission sites. These are the biggest directories that have been around the longest and have the highest Page Ranks. I have submitted a number of articles on this subject in the past. In this article, I want to talk about backlinks and getting your website listed on page one of the search engines.

Backlinks are very important if you want to improve your website’s Page Rank. The Page Rank of your website is one factor that determines popularity of your site. The more popular your site, the higher it appears in search results. The most popular site will appear as the first listing on page one of a search. The second most popular site will get the second listing, and so on. Ideally, you want your website to appear on the first page of search results. This can bring you tons more traffic than if your site shows up on page 150 of search results. If your site appears on page 150, you will see little if any traffic from the search engines.

One way to improve your Page Rank is by getting links from larger Page Ranked sites that point back to your website. An easy way to accomplish this is by submitting articles. Each time you submit an article, the article directory will post your links on their site.

But, it does you little or no good to list your articles with directories that have low Page Rank numbers. That is why it is important to submit to only the best article submission sites. I classify the best submission sites as directories with a Page Rank of 4 or higher. (The Page Rank of the article directory must be higher than the Page Rank of your own site.)

By consistently submitting articles to The Best Article Submission Sites, you will see the Page Rank numbers of your site slowly improve. And, as your Page Rank improves, your site will creep up in search results and you will develop more search engine traffic.

Do you want to know how I do it? I have just completed my brand new guide on submitting articles to promote your site and make money.

Search Engine Optimization : Elements of an SEO Strategy

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Of all the areas of Internet Marketing, Search Engine Optimization is the most misunderstood, and potentially the most important to your marketing efforts. There are millions upon millions of pages of web content out there — you can work hard, build a great site, and then be totally lost in the shuffle. SEO is important. It’s also a very complex process that requires patience, careful planning and a long-term approach.

If you’re just getting started with:

Selecting an SEO firm

Trying to start a search engine campaign on your own

Reviewing your current SEO efforts

…read on. This article should provide you with a high-level review of the SEO process, dispel a few SEO myths, and help you understand legitimate optimization strategies.

What is Search Engine Optimization?

Search Engine Optimization, or SEO, defies easy definition. But here’s a short version:

Search Engine Optimization
Using keyword analysis and other legitimate practices to gain the highest possible search engine and directory rankings, under a given key phrase, for a given URL.

Every SEO professional in the world just cringed, so I’ll break this definition down a bit and hopefully prevent a hail of angry e-mails:

Keyword Analysis is the process of mining keyword search data to find the best balance between the keywords you need and the best potential search niche. More on this later.

Search Engine means an automated search engine. ‘Search Engines’ include Google, AlltheWeb.com, Yahoo (powered by Google plus their own directory information), AOL Search, Ask Jeeves and MSN Search. A search engine obtains its results from ‘spiders’ or ‘bots’ — small programs that come to your web site read it in much the same way you would: By reading the content on a page, and then moving from page to page via links. A directory, on the other hand, is built at least in part by human beings reading sites and other information and deciding where each site fits into the directory structure. Yahoo’s directory area and Open Directory are both examples of directories.

Ranking is the numeric rank reflecting your position in the results list when someone performs a search on a particular set of keywords.

Highest Possible means getting as close to number one as you can. Sometimes you just can’t get that number one spot. Maybe someone else has a 400-page web site solely dedicated to the key phrase for which you’re attempting to optimize. Or maybe they’re paying a fortune in advertising. That’s life, sometimes…

Key Phrase is the keyword or set of keywords someone types into the little ‘search’ field in Google or Alta Vista or any other search engine.

A URL is the address of one page on your site. Most search engines display keyword search results and provide a link directly to the page most relevant to those results, rather than your home page. It’s very, very important to keep that in mind when you build and optimize your site.

Legitimate Practices is a pet peeve of mine. A true search engine optimization campaign will not use practices such as page or content cloaking, redirects, or lists of links (so-called ‘link farms’) but relies on good coding practices, well-written content, steady link popularity work and site features that will be every bit as valuable for site visitors as for search engine ranking. Anything less is a short-term fix that will likely reduce your rankings more often than increase them.

So, the long version of the definition would be:

Search Engine Optimization
Using keyword analysis, good coding practices, well-written copy, link popularity analysis and careful site organization to move a web page as close to the number one search results position as possible for a given key phrase, in both search engines and directories.

Hey, that’s not so bad after all. But how do you get started? First, you separate reality from myth…

SEO Urban Legends

There are quite a few SEO myths out there. Here are my favorites:

The Keywords META Tag Matters. Mostly wrong. Only Inktomi pays any attention to the keywords meta tag. You should do something basic, but don’t bother putting in keywords that aren’t supported by your page content.

Search Engines can read Flash, images and video. Sorry, and Ford isn’t selling a flying car yet, either. Search engines can read one thing: Text. Anything else, while perfectly legitimate as a design tool, will not help your ranking. And relying too heavily on Flash or images may reduce your site’s visibility. Google is one partial exception — they can read some links in Flash, but still have very limited ability to read Flash content.

Mirroring my site in multiple locations will improve ranking. Actually, just the opposite. Duplication of content will generally have no effect or, worse, reduce your ranking in major search engines. Most search engines now have rules against this form of ‘spam’ and may reduce your ranking or ban your site altogether.

‘Doorway’ pages improve ranking. Pages that have lots of keywords but then quickly redirect to the main site will not help you in major search engines, such as Google. And, if someone catches you and reports you to Google or the other search engine, you may be banned altogether. A ‘landing’ or ‘bridge’ page, though, that’s designed to be as useful for users as for search engines, and does not redirect the user, can help by providing keyword-rich content that’s genuinely worthwhile.

Firms promising to get me #1 rankings in 10,000 search engines for $99.95 can help. I alternate between tooth-grinding and hysterical laughter when I see these ads. First, there aren’t 10,000 search engines. Actually, there are probably 10-20 you should really worry about. Getting listed in the other thousand or so is largely a waste of time. Second, no one can guarantee any ranking in any search engine for a specific keyword. Period. And finally, the price is less than half the cost to get an express submission in a single directory (Yahoo). Chances are anyone trying to get you to spend the $99.95 is operating a ‘link farm’ where they list dozens, or hundreds, of sites. While they won’t hurt your ranking, they won’t help, either. To learn more about how to choose an SEO firm, check out Google’s article: http://www.google.com/intl/mr/webmasters/seo.html.

Firms charging me more money and guaranteeing a #1 ranking on Google can help. This is the latest SEO scam. I can get you a number one ranking on Google, too, as long as I get to pick the keyword or can get you ranked under a fairly unique company name. But no one, and I mean no one can guarantee a #1 rank under a specific keyword. Even Google says so.

Forget the myths — if an offer seems too good to be true, it is. The truth is that search engines are now almost savvy enough to read your pages like a human being would, so anything that will drive away a typical site visitor will also probably reduce your ranking. Things that will increase your search engine ranking include:

Well-written content

Good, clean HTML code

Useful, relevant TITLE tags

Useful, relevant DESCRIPTION tags

Relevant, appropriate links from other web sites

There are some basic steps that, well executed, will do more to increase your page rank than an ocean of snake oil.

The SEO Campaign Process

A typical SEO campaign starts with keyword analysis, and then emphasizes insuring your site doesn’t impede search engine bots and follows up with ongoing link and traffic analysis. If you like pretty pictures, here’s one:

 What’s a Bot?
A ‘bot’ is a program used by a search engine to read the content of your site into a directory. I mentioned this briefly in ‘What is Search Engine Optimization?’ above. Keep up, now….

Step 1: Keyword Analysis. Ah, keywords. If you say the right word enough times on your site, you’ll get that coveted #1 spot, right? Wrong. Choosing the right keywords starts with you making a list of the keywords or phrases under which you’d like to be found, and typically ends up somewhere completely different. Typically, selecting the best keywords is a four-step process:

List the keywords and phrases under which you’d like to be found.

Find out whether anyone searches on those keywords, and whether they’re searching for relevant items.

Find out how many other sites are struggling for rankings under those keywords.

Pick keywords with the same meaning but a better search-to-competition ratio.

Maybe I want to rank #1 under ‘Search Engine Optimization’. Guess what? There are 686,000 other URLs in Google trying for that spot. Hmmm. But wait! Under ‘Seattle Search Engine Optimization’ there are only 19,000. So, I targeted that key phrase, instead. And guess what? We got a #3 ranking.

Don’t forget about relevance, either. If you want a high ranking under ‘tires’, you’re going to have your work cut out for you. And in the end you’ll likely end up getting found for ‘bicycle tires’, ‘automobile tires’, ‘spare tires’ and who knows what else. Is it worth it? Sometimes yes, sometimes no. But you have to do your homework to find out.

Data Mining and Keywords
If you’re doing a campaign for a large site, you may end up testing and comparing thousands of keywords and phrases. Having a good data-mining tool (even Excel will do) on hand is important when you’re doing keyword analysis. We use S-Plus, by Insightful Software. It’s saved our lives, and clicker fingers, several times.

There are several tools that help you research the number of searches and competitors for keywords. Wordtracker (http://www.wordtracker.com) is a good one — don’t depend on their results from Overture, though, unless you’re specifically preparing an Overture campaign. Metacrawler’s MetaSpy tool is worth a look, too. Ideally, look at results from a few different sources.

Keyword analysis is the hardest part of a campaign, in number-crunching terms. It requires a lot of work and may not tell you what you want to hear. But in my experience it’s critical to a successful campaign.

Step 2: Search Engine Readiness. Almost every web site we review has one or more problems that will prevent search engine bots from properly reading all content. Typical showstoppers include:

An all-Flash or all-images home page

A home page that automatically redirects to another page

Pop-up ads (does anyone really read these things?)

A site full of pages with fewer than 400 words on a page

Broken links

Navigation that is generated by JavaScript

No TITLE or DESCRIPTION tags

A major step in any SEO campaign is making sure that the site will present the friendliest profile to search engines. Happily, the investment in optimizing will also pay off in a faster, more universally compatible site.

Step 3. Content and Site Preparation. You’ve done your research: You know which keywords match your message, and your site’s HTML code is one big search engine welcome mat. Now it’s time to make sure that your site contains those keywords. This is where I most often see folks get confused — should you rewrite your web content to emphasize keywords? Yes, but with extreme caution. Should you make small, appropriate changes? Yes. Here are my guidelines for content preparation.

Don’t write for keywords (much). This almost always leads to stilted, hard-to-read prose. Writing keyword-rich content that really works for users is an art form. Be careful.

Do a little careful editing. If you use the word ‘car’ but ‘auto’ is the keyword you need, chances are you can do a few replacements without marring your carefully crafted copy.

Spend time on the titles and description tags. Make sure every page in your site has a unique, relevant TITLE and DESCRIPTION tag.

Never use an automatic page generator. Tools like WebPosition Gold offer to generate optimized pages for you. Don’t. They tend to hurt your ranking as much as help, and they generate ugly, ugly pages.

Write more stuff. More content is almost always better. If your site is just missing a specific keyword or phrase, but you think it’s important, then your potential customers probably do too. By adding a few more pages, or a white paper, or some other content focusing on those absent keywords, you’ll likely help visitors and improve your keyword ranking at the same time. And, the more text-rich your site is, the better the odds that you’ll catch longer, stranger but really important key phrases that you can’t anticipate.

Step 4. Link Analysis. Quite a few major search engines (Google, most importantly) weigh your ‘link popularity’ when ranking your site. A more accurate term, though, is ‘link analysis’, because these engines don’t just count up the number of links to your site. They look for links near and containing relevant text. So a page full of links, one of which happens to be yours, won’t help very much. But a link from a related site, near a short paragraph that contains relevant keywords, will probably give you a boost. Having keywords in the link itself is even better. A quick example:

http://www.portentinteractive.com doesn’t help much.

For search engine optimization, visit http://www.portentinteractive.com is much better.

For search engine optimization, visit Portent Interactive where ‘search engine optimization’ is the link to Portent, is the absolute best case.

There are a few ways to build your link popularity:

Contact sites that relate to yours and request a link exchange. This works really well, but obviously takes a long time.

Syndicate your content. If you can provide an easy way for interested webmasters to link directly to relevant stories on your site, you provide an instant link popularity boost, and get your message out to boot.

Start an affiliate program. If you sell a product, consider setting up an affiliate sales program.

Google’s ‘One Site, One Vote’ Rule
Google awards a lot less weight to a link to your site if that link is on a page with lots of other links. That’s why so-called ‘link farming’ doesn’t work. Ideally, you want a link to your site from a page that includes relevant content and not that many other outgoing links.

Step 5. Submit your site. Many search engines, Google included, allow you to submit your site for free. Generally you can submit your home page and let the search engine crawl the rest of your site. Some directories and engines offer paid ‘express’ services, and some, like Teoma, require that you pay for URL submission. Which engines you choose depends on your budget and campaign.

Step 6. Review, Revise, and Keep Going. Think you’re done? Wrong — search engine optimization is an ongoing project. At least once per month, review your rankings, site traffic reports and link popularity and tweak your site as necessary. The tools you need to measure results are:

Site traffic reports. Any web hosting company should provide you with a web site traffic report, and almost all of the reporting tools in use today provide a ‘referrals from search engines’ section. Take a look at this section for a good measure of campaign results.

Link counts. Use the link: command on Google (see above) to determine your link popularity.

Your keyword list. Search on the relevant search engines to see if your ranking has improved.

Your brain. You have to interpret what you see, and decide whether changes are warranted. There’s no hard and fast rule for this, and no magic formula. Sorry about that…

So now you’ll get instant results, right? Well, not quite…

A Word About Expectations

Search engine optimization can take time. Even Google only refreshes its entire index once a month, so don’t expect instant results.

If your first registration run doesn’t generate increased rankings within a month or two, don’t panic. Look at your site traffic and search on the keywords you chose. Make sure that the search engine you’re checking actually includes your site, too — most likely the bots just haven’t gotten around to ‘crawling’ your site.

Still stumped? Find a professional. Sure, we cost money. But you may have missed something about your site that’s preventing a good keyword rank, and a second set of eyes can help.

A Solid Marketing Strategy

Obviously, Search Engine Optimization is a big job. But nothing can send more traffic to your site, for lower per-click cost. If you follow the basic steps, and keep at it, you will definitely get results. What’s really, really important is to make sure you don’t award too much weight to one step (such as link popularity) at the expense of the others. A well-rounded campaign will provide solid, long-term results.

What about pay per click?
Pay-per-click services, such as Overture and Google Adwords, are very different animals. If you’ve done your keyword analysis you’re halfway there, but there are other tasks. I’ve not talked about them in this article because, well, they need an article of their own. Check back soon…

Sortins Technologies as the name suggests is an Indian web designing & development company located in Hyderabad that provides professional services in web design, website development, web hosting, website maintenance, website redesigning, web promotion, search engine optimization, multimedia presentations, e-catalogs, e-commerce web development, intranet application development, software development, extranet applications, portals and vortals development from Hyderabad, India.

Facts About Directory Submission

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A web directory is basically a virtual platform in the internet that contains links and information on the different websites under different categories. Ideally, a web directory categorizes the websites in different classes and then divides them further in to the subcategories. However, there are different directories and they have different policies as well. Some of them are free while some charges for the website submission.

Now, if you are thinking about the directory submission, you must be aware of the different guidelines about the process. First of all, you have to make the submission in the most appropriate category and subcategory in the directory. They will never a submission made in the wrong category.

So, before you submit website, you have to make sure that the directory has the relevant category in it. The best possibility is that the directory focuses completely on the topic. However, there are certain things that you should check along with that. First of all, check out the ranking of the directory in the search list. At the same time, check out the back links, instances and other things of the directory. Well, if the directory is new, check out whether and when the site is cached. Also, have a look at the status of the other sites submitted here. In short, take a survey of what you can expect from the directory.

When you submit your website in the directory, it is checked by the human editors. The editors decide whether the submission is appropriate regarding the content, description and category. So, the SEO experts must keep in mind the instruction of the editors and the reviews of others while doing the directory submission.

Now, if you are wondering why you should do all these hassles, the proper website submission in the effective directories can double your traffic, the most important thing for the successful running of any website. When your site is enlisted in the directories, it not only helps in the search engine optimization, it also helps in getting direct traffic as well. For, these directories are quite popular among the users as they are easy to navigate and they have very rich resources.

However, the greatest benefit of the directory submission is that you get popularity links and these links are great both in quality and quantity. When you submit your website in the directories, there is no need to submit it in the search engine. For, they will appear automatically in the search list. This is why many experts give it the highest priority.

Another great advantage of the directory submission is that you get valuable links through it. These links are crucial as they are much valued by the search engines. In fact, they are a major way through which the search engines detect the relevance of your site. Thanks to the directories, you will get a number of inbound links to your site from the relevant sites.

However, submitting in the directories is a tricky task and you may need professional help in this regard.

The writer works for submitinme.com which offers manual website submission service and manual article submission service

How Do Search Engines Work?

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One of the biggest reasons why many organizations are not doing even simple things to help people find their websites in search engines is they simply don’t understand how search engines work. This article is intended to explain the basics of how search engines work and in the course of doing so shatter some search engine myths and help you understand what you can do to help people find your website in search engines.

What is a search engine?

The first to step to understanding how search engines work is to understand what a search engine is. The simplest explanation is that search engine is a tool for finding things online. There are many different types of search engines but they can be put into two major categories…

Human-Powered Directories
The first “search engines” were not actually search engines as we think of them today, but searchable directories of websites organized by hierarchical categories. A site is added to a directory when the website owner fills out a submission form on the directory’s website requesting their site be included in the directory and include their website’s title, description, URL (web address), and category. A moderator later reviews the site and if it meets the directory’s criteria a listing for that site is added or activated. The original Yahoo was originally a human-powered directory, and directories like Open Directory Project continue on today.

The downside of the human-powered search engine is that it only includes websites that have been submitted to it, which means you may not find what you’re looking for especially if it’s a new web page. The other downside from the directories’ point of view is that reviewing every site submitted is very labor-intensive and costly. I know because my company’s “search engine”, OurChurch.Com’s Directory of Christian Websites, like almost all church/Christian “search engines”, is a human-powered directory.

Crawler/Spider-Powered Search Engines
The next generation of search engines has programs which actively seek out new sites and read them into their indexes. These programs are called crawlers, spiders, robots, or bots. All of largest and most popular search engines today are of this type, including Google, Yahoo, MSN, and Ask.

The rest of this article is focused on how these crawler/spider-powered search engines work because more than 99% of searches are done on this type of search engine.

The Crawler
As mentioned above, the first part of a search engine is the crawler (AKA spider, robot, and bot). The crawler reads pages into the search engine raw database of every page the search engine crawler has read. Some important things to know about crawlers…

1) Search bots periodically reread every web page in their database. Why does this matter?

• You don’t have to do anything when you change your site. If your site is already listed in a search engine and you make changes to your website, search engines will eventually update their information.
• You do have to be patient. The frequency of re-crawling varies depending on the search engine, the importance of your site (as determined by the search engines), and how often you update it. It could take a day or it could take more than a week.

2) Search bots follow links on the pages that have already been crawled in order to find new pages. Why does this matter?

• If you add a new page to your website or create a new website, it’s important to add a link to it on a web page that is already in the search engines.
• If a web page that is already in the search engines has a link to your new page or new website, you do not need to submit a request to the search engines to crawl the new page or website, though it may still be worth doing just to be sure your website will be found quickly.

3) Some search engines have forms you can submit to request a website be crawled. Why does this matter?

• If you have a new website and no sites link to it, search bots will not be able to find it. In this case, submitting a form to the search engine requesting your site be listed or indexed can get it into search engines.
• Because human-powered directories do not have search bots/crawlers, to be listed in them you must submit a request form.

The Ranking Algorithm
Some time after a web page has been crawled by the search bot or crawler, the search engine then processes or indexes the page to determine what search words and phrases the page is relevant to as well as how relevant that page is compared with other web pages for those phrases. During this processing the search engine looks at many different factors including how many times each word and phrase occurs on the page, which words are in headings or bold, the domain name of the site, filename of the page, the pages that link to the page, and many more.

Exactly which factors a search engine looks at and how they’re weighted is called the search engine’s search ranking algorithm. It’s like the search engine’s “secret sauce.” Each search engine’s algorithm is different and each is a heavily guarded secret.

Why does this matter?

• There is time between when your site is crawled (or recrawled) and when it is processed or indexed. So, it can take as little as a few hours to many days or weeks before changes to your website may produce changes in its search rankings.
• Because each search engine’s ranking algorithm is different, a web page can be #1 in Google but #20 in Yahoo for a particular phrase.
• Because each search algorithm is a heavily guarded secret nobody outside of a few select engineers at each search engine knows exactly how much each particular factor weighs into the rankings of each search engine. But, people who spend their professional lives helping sites rank better in search engines have gained very good idea as to what factors matter most.
• Because the search ranking algorithms look at text, headings, and other elements on a web page, changing things on the web page can change where that web page appears in the search results.
• Search ranking algorithms look at factors outside of a web page, such as the age of a website and links to the web page. So, there are other factors which you may have less influence over.

The goal of every search engine is to display to the user the information or websites the user is looking for. In other words every search engine wants to provide the best, most relevant results. As a result, search engines are constantly improving their algorithms and including new factors which they think will produce better search results. Why does this matter? As search algorithms change, so will your website’s search engine rankings.

The Search Engine Results Pages (SERPs)
The crawling of websites and indexing of web pages are constantly going on even when no one is searching. The last part in the search process is part that you’re probably most familiar with – the actual search. You type in a word, short phrase, or question, and the search engine displays a list of websites.

That list of websites is called the search engine results page and sometimes referred to as the SERPs.

If you do a search and look at the SERP, you’ll notice two columns. Above the right column it says “Sponsored Links.” These are paid advertisements. The companies and organizations listed here pay a fee to Google for each person who clicks their ad, so they’re often referred to as Pay-Per-Click or PPC ads.

In the left column are the unpaid search results also sometimes called the organic results or natural results. These are the websites the search engine believes are most relevant to the search phrase that was queried. Sometimes search engines also display sponsored links in the left column above the natural results or will even place a block of pay-per-click ads in the middle of the natural results. Sponsored links are always labeled, though not always very clearly.

Why does this matter?

From the searcher’s perspective, there is nothing wrong with clicking on a paid link. You may find what you’re looking for there. But it’s important to be aware of which websites paid to be in the results and which are there naturally.

From the web administrator’s perspective, it’s important to understand there are two opportunities to get to the top of the search engine rankings, through natural results and by purchasing pay-per-click advertising.

Help the Search Engines
With a better understanding how search engines work, you can make better decisions about the marketing of your website though search engines. Search engines need your help to find your website and to know what words and phrases it’s relevant for. Give them the help they need. That’s where search engine optimization comes in, but I’ll get to that on another day.

Kurt Steinbrueck is the author of the Church Marketing Online blog. He has been Director of Marketing Services with Ourchurch.Com for over 5 years providing Christian search engine optimization services including services specific for church marketing solutions and private school marketing. Kurt is also a Deacon at his church.

Why Manual Directory Submission is a Must

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In this time of immense competition in the virtual world of internet, every one is striving hard to pull as much traffic to their sites as possible. After all, this is the soul of every site. The more people visit a site, the more likely is the site likely to be successful.

However, there are certain techniques that can put your website higher in the search list. Directories submission is certainly one of them. It has plenty of benefits making it one of the most powerful marketing strategies for the websites.

Nonetheless there are different directories and they have different policies. Even in general, submitting your website in the directory is very crucial. If you have done it properly, you can expect a tremendous growth in traffic. On the other hand, if you make a mess of it, your submission may not be accepted by the directories as well.

This is why the manual directory submission is so important. It ensures that you have the link popularity which in turn decides upon the page rank that your site will get. In fact, a quality website depends completely on the link popularity. This is because a quality link will increase the traffic in the website and consequently the page rank and business of the website.

As opposed to this the automated submission may not be that effective. First of all, it is not guaranteed. But more importantly, most of the popular directories change their format and categories from time to time. As a result, often the automated website submission fails to be effective. But, when you are doing it manually, there is no risk of making mistake or keep the submission request incomplete.

However, there is one good thing that you can do here. There are different companies that will submit website for you. They are professionals and have been doing this task time and time again. So, they will know all the pros and cons of this. Also, they will allow you to relax, yet achieve the same optimum results. Still, you have to be careful about choosing the right service provider. For, there are many of them and some can deceive you. Thus, you may come across sites that will claim that they will submit your site in thousands of site. However, what matters more than the number of submission is the quality of the submission. So, make sure that your site is being submitted at the right directories. In the manual submission, you will have to visit the directories one by one and make submission accordingly.

Keep in mind directory submission is worth the effort as once website submission is done, you will receive around twice the traffic that you see otherwise. To make sure that you can make the most of the directory, you have to submit your site under the right category.

Guna works for submitinme.com which offers manual website submission service and continuous directory submission service.

How to Get your Website Listed by the Search Engines in Less Than 48 Hours

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A search engine listing is almost an absolute necessity in order to drive traffic to your website. After all, if the search engines don’t know where your website is, who does? When promoting your site, it is understandably your goal to drive as much targeted traffic as possible to your site and as quickly as you can.

Did you know that using the website submission form offered by Google will take six weeks just to get your site indexed? Fortunately, there is an easier and faster way.

Getting listed by Google in less than two days can be done without any fancy footwork or shady methods. The key is to utilize the search engines the way they are designed to work. The internet is called “The Web” for a very good reason. Search engines find new websites by visiting websites that already exist in their index. From those sites they follow all of the links in order to visit other sites. Then they’ll visit those websites and all of their links and so on. This is called “crawling”. Search engines crawl websites in order to find new information to place in their index of search results. Armed with this knowledge, it is simple to get your website indexed quickly.

A very effective way to get your site noticed by the search engines quickly is to write an informative article related to the content of your website and submit your article to the numerous article directories on the internet. You can do a search for “Article Directory”. There you can submit your articles free of charge. You can also use an article submission service that will mass submit your articles to scores of article directories for a reasonable fee. When the spider makes its daily crawl of the article directories, your article with a link to your website will be discovered. Eureka, your website just got listed.

Another way to get your website listed quickly is to exchange links with a website that is related or similar to your website. You want to approach website owners whose website has a high page rank. The Google Toolbar has an option that shows a websites page rank. Once you’ve found several websites like this, search the website for the owners contact information. Once you find their contact information send them an email asking if they will link to your website in return for linking back to their website. If you do this correctly and professionally, they will respond and place a link on their website to yours. If you can manage to get 1 PR6 website to link to your website, you should be indexed by Google in less than 3 days. If you can get 1 PR7 website to link to you, in most cases, you will be in Google’s index in less than 24 hours.

If you do not have much luck getting a high ranking website to exchange links with you, there is an alternative. Purchase a link from a high page rank website. The easiest and fastest way to do this is to visit the link purchasing websites. Here are a few of the better ones: textlinkbrokers, text-link ads, and linkadage. You should be able to purchase a PR7 link for 1 month at $150. After the month is up, there is no need to renew because you are in Google’s index. Needless to say, for something around $150 you can be indexed by Google within 24 hours with no work on your part.

You can also use a more traditional free method like posting in forums. If you choose this route, be careful not to spam. Follow the posted rules, give helpful answers, and do not go overboard on your “signature file”. Private forums are not always indexed. Make certain that the forums display recent posts and get listed in search results.

You can also try getting your site mentioned in news releases, and blogs.

As you can see, getting your website indexed by the search engines in less than 48 hours is not a miracle feat. Using the search engines the way they are designed to work is the quickest and most effective means to obtaining your goal.

Robert Williams is the Editor of Work At Home Business Website which features a Free Home Business Article Library. Robert actively uses a state-of-the-art, automated, no selling system to do all his home business promoting, prospecting, and selling.

SEO Web Site Promotion

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SEO stands for search engine optimization and if you have a website that is selling services, then this is what you want for your website. You want your website to appear at the top of engine results pages whenever someone types in a specific keyword, SEO web site promotions can help you get there. Studies prove that being at the top of search engine pages get a much better return on their investment compared to traditional forms of advertising. It is said by others that SEO web site promotion is the only “fool proof method’ to guaranteed the top 10 placement on the page. Search engines use two types of listings, those that are paid for, usually by sponsored links, the other is organic. Organic search engines listings are those that appear down the middle of the page. Spider-driven search engines such as Google, Yahoo and MSN use “robots or crawlers” to score websites across the Internet. Robots will spider or crawl over each site and keep a tally of pages based on how pertinent they are. Your website placement within any spider driven search engine comes from many variables such as link popularity, density and frequency of keywords in page content, HTML code, site themeing along with more things that are too many to count here. You want your website positioned well among the major search engines and a SEO web site promotion can do this for you.

The two most influential SEO web site promotion factors you can use to help your website are Link Popularity and Page Content. Link Popularity: Google’s database currently has about 4 million pages making it the most popular spider-driven search engine on the Internet today. When Google spiders the Web, it finds sites by traveling through links and the more sites that link to you, the more important these search engines believe your content to be. So your focus should be on getting as many important sites that you can to link to your site, and the more hits your site get, the more sales you can make, if that is what your website is about. There are many ways to do this: exchange links with business partners and industry related sites, submit to online directories, or participate in Link Building . Page Content: The search engine spiders only spider through text and will use the content on your site to determine what your site is all about and this will help decide how popular your site will be ranked for specific keyword phrases when someone types them into a search engine. This is why keyword research is so important to obtaining top search engine placement. In order to get the top spot in search results, your going to need to know how many people are looking for your keyword phrases and also to see what kind of competition you are facing while trying to get a top spot in the search results. A SEO web site promotion may be the best thing that can happen to your website, so why wouldn’t you want it?

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How Real SEO Analysis Works

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If you’re serious about SEO, you need to know how to analyze
the information you uncover.

A decade ago, businesses were wondering whether they need to be
part of the Internet. By the late 1990s, plenty signed up and
did the basics like placing keywords in the META data.

Unfortunately, that’s all some companies do – pick out keywords
that may or may not be appropriate and pack them into the META
keyword data set that search engines pretty much ignore.

Proper analysis requires sound thinking and judgment in many
areas. We’ll focus on two major ones – Top 300 and page caching.

Top 300 What’s the Top 300? It doesn’t sound too valuable unless
your biggest customer of the last 10 years actually traveled
that deep into the depths of search engine information overload.

Actually, any number will do depending on your interest. Start
with your 10 favorite search terms (or carefully targeted search
terms). To track your growth, think big. If you’re ranking No.
292 one week and then a week later, you’re No. 154, you know
you’re on the right track.

Too many SEO managers
make the mistake of tracking the Top 30 results and miss out on
the wonderful fact that they’re already No. 31. Don’t be poorly
informed.

Page Caching Google is the best for this because of how fast it
continues to reindex pages. Create your own Google Cache
Calendar – a Word or Excel document will do. List your strategic
pages – say about 10 for starters. Apply the Top 300 rule, check
your rankings and record the cache dates. Over time, those dates
form patterns that can help you determine when Google will
return next – enabling you to time your next set of SEO updates.

If you’re not in the Top 300, you can still get some perspective
from the page cache analysis if you’re still planning to
optimize a given page. It’s easy to find the page – if it’s in
Google’s index. Just enter the URL as your search phrase or find
some unique text from the page and search for that string of
words with quotes on each end. Either will result in a top SEO
ranking and you can grab the cache date.

The bottom line is that you need to track you’re progress before
making changes to the strategic SEO pages

Michael Murray is vice president of Fathom SEO, an Ohio-based search engine
optimization firm. He authored the “U.S. Manufacturers
Resist Natural Search Engine Optimization and Online Sales
Leads” study and a white paper, “Search Engine Marketing: Get in
the Game.” michael@fathomse
o.com

Affiliate Marketing- Most Profitable Affiliate Internet Marketing Tips

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Affiliate marketing sprang up for selling access to these secrets for the publishers. Seventh among the Affiliate Marketing Tools for success, Now that we’ve been through what affiliate marketing is, how do you go about joining an affiliate program? Find some successful companies that use affiliate marketing. Buy an affiliate marketing e-book that is easy to follow whether you are new to affiliate marketing or a seasoned affiliate marketer. It is really hard to survive without an effective affiliate marketing plan. Success with Affiliate Internet Marketing Programs, though there is much information to obtain prior to becoming an affiliate, it can definitely pay off in the long run. Affiliate marketing is relatively quick and easy to start and requires very little, or no investment, in order to start making ready money online.

Most affiliate marketers are naturally go to promote best selling products in each category and the most popular category which love by most affiliate marketers is internet marketing / make money products. Meanwhile, an affiliate-marketing network is a program that involves a network of individuals and organizations with the purpose of helping each other through affiliate marketing. For more help go to www.clickmagnet.com .Again, having a website is not mandatory, but with the advantages presented, I’m glad I do have one, because it really makes affiliate marketing a lot easier for me.

These affiliate marketing article tips can be the most profitable affiliate internet marketing tips you ever learn and you are actually seeing this exciting method right here put into action within this article. As the market leader in affiliate marketing solutions, Commission Junction offers many advantages for both merchants and affiliates. It is expected to become the 4th major type of Internet Marketing next to Affiliate Marketing, Search Engine Marketing and Search Engine Optimization within the next years. The Pay-Per-Impression and Pay-Per-Click Model are not common to be used in Affiliate Marketing anymore.

Affiliate marketing allows you to make a lot of money fast particularly if the products you sell are expensive, branded and much sought after. In affiliate marketing, the affiliate is compensated for every visitor, subscriber and/or customer provided through his efforts. The basic premise of the online poker affiliate marketing program is that site owners can get money by encouraging people to join or purchase from a number of large sites. Product Endorsement: You’ll realize very quickly that the Affiliate Program is just a form of the Product Endorsement Joint Venture that we’ll talk about now, so hopefully we have taken a commonly understood form of internet marketing and will begin now to expand the scope, and your understanding. For more information logon to www.firesale-automator.com .Google Adsense is actually some sort of an affiliate marketing program. Finding help and resources for making money online or by affiliate marketing are some of the most sought after subjects on the internet. But, affiliate marketing is not that simple. Affiliate marketing programs are best alternatives to those who are sick and tired of their arduous daily work just to climb up the venerated corporate ladder.

Affiliate marketing is and how it works is how you’ll know if this is the right place for you to be in. They are in the business of affiliate marketing. This can have some truth to it, but then most successful affiliates still believe that making use of strong marketing campaigns for their affiliate programs is still important. But if you are prepared to put that time and energy into your affiliate marketing business, then you will, in time, reap the rewards of all your hard work. Affiliate marketing is quite complex, and it would be impossible on the limited space here to explain all you need to know to succeed in affiliate marketing.

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